Logo, brand identity, stationery system, website and tap handles for craft brewery
The Roslyn Brewing Company is a small craft brewery which creates lagers in the old-world style of classic German beers. In recent years, the brewery has come under new ownership, which has made strong efforts to broaden the distribution and visibility of their beers.
As part of this effort, the brewery approached us to update their “dated” brand identity and give it a more contemporary and commercial feel. Our solution retains the classic charm of their original logo, with visual references to the Cascade Mountain range of the Pacific Northwest where the brewery calls home, but with added dimensionality and a more sophisticated use of color.